Start with vector art.
Original vector files such as SVG, AI, or PDF give us the cleanest edges for embroidery and patches. A transparent PNG can work too. Avoid sending a screenshot and asking us to enlarge it.
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Good art.
01
02
03
Letโs clear
You bring the logo.
THE SEVEN CLAY FIELD GUIDE / 02
Good art.
Right on the cap.
A front logo. A side mark. Find the size and spot that make your next cap feel just right.
Find your fit โThe placement studio
01 / PICK YOUR PLACEMENT
02 / PICK A METHOD
03 / SIZE YOUR ART
Height follows your artworkโs proportions. We never stretch your logo to fill a box.
04 / MAKE IT YOURS
PNG, JPG or WebP ยท stays in your browser
Cap color
FRONT VIEWVISUAL GUIDE
Front center sits on the front panels, just above the bill.
YOUR ART SIZE
STARTING MAX
GOOD FOR
i
A starting point, not a production proof. Preview proportions are illustrative. Cap style, crown height, and decoration method all affect the final size. Weโll confirm the details in your free mockup before production.
SMALL DETAILS. BIG DIFFERENCE.
Pick a spot. Set the tone.
KEEP THIS ONE HANDY
Cap size, at a glance.
Typical starting sizes for a structured 6-panel trucker. Weโll confirm the final size on your free mockup.
| Placement | Embroidery & 3D puff | Leather, woven & PVC | Digital Print |
|---|
Front embroidery room of about 2.25 ร 4.5 in is the figure we publish for cap fronts, and it still depends on the cap style. Other placements and patch sizes are typical starting ranges. 5-panel and lower-crown caps usually have a little less height. Switch styles in the studio to update this chart.
BEFORE IT GOES ON THE CAP
Art that stitches clean.
Watch the small stuff.
Keep embroidered lettering about 0.2 in (5 mm) tall or bigger. Thin lines and tiny type get lost in thread. Woven patches can hold text down to about 1.5 mm. 3D puff needs bold shapes so the foam stays covered.
Measure the artwork, not the file.
Crop empty margins first, then measure the visible art. Height should follow the original proportions, so circles stay round and wordmarks stay readable. Weโll place it on the cap and send a free mockup to confirm.
A FEW GOOD QUESTIONS
Letโs clear
things up.
How big can a logo be on the front of a cap?
For embroidery, we publish a typical front area of about 2.25 inches tall by 4.5 inches wide, depending on the cap style. Patches often start a little smaller, commonly around 2.5 to 3.5 inches wide. The placement studio uses those as starting sizes. Weโll confirm the final size on your free mockup.
Is a 4.5-inch logo always 4.5 inches tall?
No. Width and height are different measurements. A wide wordmark might be 4.5 inches wide and only about an inch tall. The height should follow the original artworkโs aspect ratio. We never stretch a logo just to fill the space.
Whatโs different on a 5-panel or lower-crown cap?
A 5-panel cap, and other lower-crown styles like many rope or flat-bill caps, usually has less vertical room than a structured 6-panel trucker. The studio tightens the starting max height when you switch to 5-panel. The exact limit depends on the model, and weโll confirm it on the mockup.
Can I add a logo on the side or the back?
Yes. Left or right side and a mark above the back strap are common additions to a front logo. Those spots are smaller than the front. Typical starting sizes are about 2 ร 1.5 inches on the side and about 2.5 ร 1 inch on the back, confirmed on your mockup.
Which decoration method is best for small text?
A woven patch. It can hold text down to about 1.5 mm. Direct embroidery reads best when lettering is about 5 mm (0.2 in) tall or bigger. Leather patches generally need about 5 to 6 mm. 3D puff works best with bold, simple shapes rather than tiny type.
What artwork should I send?
Original vector artwork such as SVG, AI, or PDF is ideal when you have it. A transparent PNG can also work. Crop extra empty space around the design first. Enlarging a small screenshot will not restore missing detail. If all you have is a rough file, send it anyway and weโll tell you what we can do with it.
Do these sizes apply to every method and cap?
The 2.25 ร 4.5 inch front figure is our published embroidery starting size, and it still depends on the cap. Patch and Digital Print sizes in this guide are typical starting ranges, not a one-size-fits-all rule. Weโll fit the art to the actual cap in your free mockup.
LETโS MAKE IT YOURS
You bring the logo.
Weโll put it in the right spot.
Tell us what youโre making. Weโll help dial in the cap, artwork, and placement.
